Sunday 7 December 2008

Blood Drive

During the last annual Saw III Halloween Blood Drive, the American Red Cross demanded the studio Lionsgate to remove Red Cross logos from the uniforms of the infamous Saw nurses in that year's Blood Drive posters. The Red Cross logo was not affiliated with the annual Halloween holiday blood drives organized by the studio to help promote the Saw film series.

Ironically enough, within days of this partnership announcement, the Red Cross found themselves being sued for misuse of the logo! by the company Johnson & Johnson. They claimed the charity is licensing the Red Cross logo for "commericial purposes". They believe this violates their trademark, but the Red Cross does not agree.

I found that little piece of info on the net (www.posterwire.com). I found it amusing, and also I thought it was revelent.

Here are the two Blood Drive covers, for Saw V



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